Xavier Di PettaXavier is an 18-year-old serial entrepreneur from rural Australia who has recently made the big move to California.
In 2014, as a senior in high school, Xavier and his co-founders raised 2 million dollars from several investors, including Upfront Ventures and 500 Startups, to build All Day Media. All Day is a digital media company that shares news and media content with the world through images.
Xavier aims to educate people of all ages in history, science and culture. He believes that our world has not only shifted to use images to communicate with the rise of platforms like Instagram, Twitter and Snapchat, but that these platforms have built loyal followings.
AllDay.com features interesting stories that will make you “unknowingly smarter.” The All Day team knows that an image is worth a thousand words, and pictures are the way to tell a story, rather than through slabs of text. They have proven this belief with an online following that currently exceeds 25 million.
Xavier began working with digital media at 11, uploading comedy skits on YouTube, and then moving onto use platforms that were up and coming at that time, such as Facebook and Twitter. He was attracted to social media because of its power to give ordinary people the ability to spread their messages across the world instantly.